Simple pricing. You always own the code.
Free to try. Pay only when you want to deploy, export, or scale.
Free
Try the full builder. Preview everything. No credit card.
- 1 active project
- 5 AI generations per day
- Co-Build audit chat
- Live preview, inline editing
- Multi-page sites
- Watermarked deploy preview
Pro
Ship real sites. Deploy to hatchit.dev, push to GitHub, own the code.
- 3 projects
- Unlimited standard AI generations
- Balanced model routing
- Deploy to hatchit.dev subdomain
- Download source as ZIP
- Push to GitHub
Business
Run a studio. Unlimited projects, custom domains, no HatchIt branding.
- Unlimited projects
- Premium AI routing + Deep Mode
- Custom domains with SSL
- Remove HatchIt branding
- Auto-healing previews
- Full-site audits
Enterprise
Scale across clients. Site cloning, white-label, dedicated support.
- Everything in Business
- Site cloning across clients
- Priority AI queue
- Bulk export
- White-label license
- Dedicated account manager
Prices in USD. VAT added where applicable. Cancel any time.
Every plan ships with
The core builder is the same on every tier. Paid tiers add deployment, export, and scale.
Co-Build
Built-in AI that audits each section and applies fixes for you
AI Rules
Set guardrails like never use stock photos and the AI obeys them
Multi-page
Real navigation, shared headers and footers, full design system
Inline editing
Click any text in the live preview to change it
Brand voice
A short interview teaches the AI your tone for every section
Tier-aware routing
Fast, Balanced, and Deep AI modes keep every tier useful while protecting premium capacity
Common questions
More on the FAQ page.
Do I really own the code?
Yes. Every deployed or exported project is a standard Next.js + Tailwind app. Push to your GitHub, host on your Vercel, eject any time. We never claim rights to what HatchIt generates for you.
What does an AI generation count as?
A single section build, refine, or Co-Build fix. Free includes 5 standard generations a day. Pro and above include unlimited standard generations, with premium routing unlocked on Business and Enterprise.
Can I switch plans later?
Any time. Upgrades take effect immediately. Downgrades roll over at the end of the billing period and your existing projects keep working.
Do my deployed sites stay live if I cancel?
Sites already deployed to a custom domain you own keep running on your own hosting. Sites on a hatchit.dev subdomain stay live while you have any active subscription.
Which AI models do you use?
HatchIt uses tier-aware routing across fast, balanced, and premium models. Free uses Fast Mode, Pro unlocks Balanced production routing, and Business/Enterprise unlock Deep Mode for harder audits and repairs.
Build your first site free
No credit card. Co-Build, AI Rules, and the full preview included.